This growing desire among designers to bring their user focus, strategic vision, iterative methodologies, and propositional thinking to the still-geeky, tech/engineering-centric world of startups promises to be transformative and explosive.

This is exactly why I left the ad agency world and ditched all clients after an amazing 11 year run.  The future is incredibly bright.

• design,
• startup,
• business,
• future,
• ideas,