2009 Razorfish Digital Brand Experience Report
The report highlights five brands that are excelling in an experience driven world:
- Uniqlo - Japanese Retailer Surprises and Delights Audiences with Every Interaction
- Red Bull - Pioneered Experiential Marketing with Subversive Events and Sponsorships
- Nike - Human Race. Chalkbot. Nike is Setting a New Standard for Experiential Marketing
- Virgin America - Brand Built by Breakthrough Experiences - and the Marketing of Them
- Microsoft’s Bing - Accomplishing the Impossible by Putting Experience First and in Every Ad