Jonathan Moore
I am a designer who lives in code, entrepreneur, and an idea incubator driven to make our world a better place.
I am a designer who lives in code, entrepreneur, and an idea incubator driven to make our world a better place.
According to Nest 50% of your homes energy use is controlled by your thermostat. Focusing on simple design, Nest created an intelligent thermostat that learns from your cooling and heating habits to help you save energy.
The simplicity of design might remind you of an Apple product because Nest’s founder Tony Fadell was in charge of the first 18 generations of the iPod and the first 3 of the iPhone.
Nest’s amazing site was created by SF agency Odopod.
“Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius—and a lot of courage—to move in the opposite direction.”
Albert Einstein
Via Signal vs. Noise
When your “Make sharing easy” widget needs a search box to sift through all 300 options, it may not be as easy as you think.
— Scott U. at 37signals
Twelve South is a product design company that only designs accessories for Apple products. They have done a fantastic job creating accessories that stay true to the Apple styling unlike many of the other accessory companies out there. With Compass you can easily adjust the stand to position your iPad into a easel or typing stand—incredibly useful and simple.
Why is it so easy at times to overlook the simple solutions?
“Our opportunity, as designers, is to learn how to handle the complexity, rather than shy away from it, and to realize that the big art of design is to make complicated things simple.”
Lately I have been drawn to creative executions that use simple and minimal elements to tell a story. Design collective PFADFINDEREI based in Berlin, Germany used a combination of fabric, wind, well placed lights, dancers and illustrations for German music artist Moderate.
PFADFINDEREI’s other work is fantastic—their commissioned art installation for Nike, Yellow Lounge room design, film for Volvo DrivE, and various typefaces.
Reblogged from designer Jarred Bishop
Sometimes you can get great results with the simplest tools, duct taping a waterproof HD camera to a broom handle. Go outside and get creative!
