Root by Art in the Age

In the 1700’s ‘Root Tea’ was a popular Native American-created spirited beverage and herbal remedy made of sassafras, sarsaparilla, birch, bark, and other roots and herbs.  When prohibition hit America in 1920 a pharmacist created a non-alchohoic version of the drink, ‘Root Beer’, to meet the demands for a similar flavor to ‘Root Tea’.

Philadelphia distiller Art in the Age recreated the popular ‘Root Tea’ and assures that it’s not just a root beer flavored spirit.  Aside from an interesting recipe, history and drink they have fantastic packaging with great typography using Hoefler & Frere-Jones’s Ziggurat and Font Shop’s DIN. More information about Root.

I would love to try this interesting drink, but for the time being it seems that it’s unavailable in California.

via Kistune Noir as well as photo by Kitsune Noir

TypoFlat - Experimental Typeface & Then Some

My close friend (and Serbian brother) Branislav Cirkovic recently launched a new site featuring experimental typography and vector sets he created for personal and commercial use—free of charge.  Bran is originally from Belgrade, Serbia, but is now living in southern California and works at 2Advanced Studios as an interactive designer.

Visit Typoflat and check out Bran’s interactive portfolio

Playful 2010

Argentinean graphic designer and illustrator Pablo Alfieri relaunches his website, Playful 2010 with bold colors and great typography. The “Fun” section is full of inspiring artistic and creative experiments.

Surry Hills Library

“Collider was asked to create the principle signage for the centre, which was a great opportunity to make something permanent and lasting. The design work included four elements - the main entrance and the three floor directories. The directories, in sympathy to the materials they exist within, are designed to feel like large tilted switches or books roughly stacked. Each module not only holds the description of the destination but also tilts towards that destination. The proximity of the destination determines the angle of the tilt. The angularity of the tilted entrance type bows to the entering public while mimicking the angle of the internal glass facade.”

Project description from design and film firm Collider

Vitesse by Hoefler & Frere-Jones

The New York Times previews Hoefler & Frere-Jones’s latest, Vitesse. Oh my. Also: dying to know about “the secret formula we can’t talk about yet”. (via Jez Burrows & Matthew Buchanan)

Redesigning the Boarding Pass

Have you ever had to stare at your boarding pass for a few moments just to find what gate you’re departing from?  Continuing on in the trend of unsolicited redesigns Tyler Thompson (creative director at Square Space) took the time on a flight with Delta to sketch up a better boarding pass.

Read about the redesign process and download an Illustrator template to mock up your own concept.

NBC’s fall line up bumpers dropped Klavika from last in favor of they humanist and nicely rounded Houschka Pro Extra Bold. I predict we’ll be seeing a lot of Houschka around this year as people discover it.

About Houschka
“Houschka has the humanist qualities reminiscent of Gill and Johnston but is quite unique. It is more monolinear with rounded corners giving it a softer appearance, and has a few interesting character quirks like the capitals A, G, Q, W and lower case u and w. Each weight contains alternate versions without the rounded A, W and w and with old-style numerals.”

Buy Houschka Pro Extra Bold on Veer

PaperObject

view project on Behance.net